Get Your Little Ones Dressed In Chic & Eco-Friendly Fashion

Get Your Little Ones Dressed In Chic & Eco-Friendly Fashion

Ethical fashion for the future ambassadors to kickstart their sustainable lifestyle.

What's the point of suiting up your kids for a prosperous and exuberant future but one that is filled with uncertainty? Take kids' fashion for example: the clothes you buy for them today are only polluting their natural habitat for the future with all the pollution caused by harmful dyes and unethical manufacturing methods. Would it not be great if you could style them in sustainable clothes that bring out their panache while instilling a respect for nature and human ethics? Well, then you need to discover Littleeens, a new Jaipur based brand that is replacing fast fashion with conscious clothing for the kids. Fashion for Littleens is fashion for the future as it nurtures the idea of sustainability in the ambassadors of future at an early age. 

Made with organic fibres, that are cultivated without the usage of toxic chemicals, Littleens aims to make your children's closet ethical with fashionable clothes that do not just look good but also feel right. The brand believes that every kid has the power to bring about a change and uses makes something as personal as clothes to get a kickstart into a sustainable lifestyle. Most styles from Littleens, be it jumpsuits and co-ord sets for girls or polka-dot shirts and blazers for boys, with innovative fibers made from milk, soya, eri silk, aloe vera, orange, and other organic goods. 

 

Not only the material but the brands also give the artisans behind their styles their share of recognition. Their social media has testimonials for their craftsman and you can actually know the craftsman who crafted your clothes from the fabric to the goods. Be it embroider Yakoob and Imran, tailors Vinod Ji and Mahesh Ji or pattern master Kailash Ji the brand makes sure you know the artists who dressed you up with such warmth and love. This way your kids not only get a personalised feel to their styles but also understand the labour behind creating clothes. Besides, their colourful palette of lounge wear, sherwanis and maxi dresses will totally make people fawn over your kids and make them the centre of attraction of every party or gathering. 

July 16, 2021 — Littleens Digital
Stay Stylish & Sustainable

Stay Stylish & Sustainable

With sustainability coming up in many forms this year, fashion’s names – both big and small – are reaching out to the planet with their eco-friendly and ethical clothing. Curated with love and concern for the depleting environment, take a look at what fashion brands are bringing for your wardrobe this World Environment Day.

UNIQLO

UNIQLO’s sustainable Jeans innovation center developed an original washing method that incorporates new technologies into high performance washing machines which, in principle, do not consume water. Following two years of research and development, the facility succeeded in reducing water use in the jeans washing process by as much as 99%* and more than 90% on average. Masaaki Matsubara, Chief Operating Officer confirmed that from 2020, all jeans by Fast Retailing brands will be produced using the new process, a production scale that will ensure sustainable denim is easy for every Fast Retailing customer to access, at prices that are within the normal range for each brand.

RITU KUMAR

This summer, Ritu Kumar presents sarees crafted with fabric derived from Soya in stylish laid-out prints and fresh colors. Environmentally friendly and close to nature, the sarees reflect modern minimalism interlaced with bohemian culture. Managing Director of Ritu Kumar, Amrish Kumar says, “Sustainability is woven into the DNA of Ritu Kumar and has always been at the forefront of everything the brand undertakes. We have endeavoured to continuously expand the horizons for innovative and sustainable solutions be it techniques or fabrics.” This collection is more than just the product itself, it is also about the sustainability of livelihood and crafts with which Ritu Kumar has always been closely connected.

LITTLEENS

When it comes to making sustainable additions to your child’s wardrobe, Littleens offers the perfect solution. A children’s fashion brand that’s deeply rooted in sustainability, Littleens is where one can find all kinds of contemporary clothing crafted from natural fibres such as orange peel, rose, aloevera and more. Designed to be lived in, its timeless outfits range from smart jackets and tops to chic trousers and skirts.

BIRKENSTOCK

BIRKENSTOCK brings together design and comfort with their vegan collection as an ode to World Environment Day, to demonstrate support for environmental protection. Choosing vegan fashion makes sense for animal welfare and environmental reasons. With BIRKENSTOCK, the vegan footwear is curated using skin-friendly materials that boast fine textures and colours, so much so that it can be mistaken for real leather. Their collection is entirely free of animal products, as verified by independent testing laboratories.

ASICS

Sport and exercise fans wanting to keep their activity levels high, but their environmental impact low need look no further than a new collection of environmentally sustainable footwear and apparel launched by ASICS on 16th April 2021 for Earth day. The new Earth Day Pack is the ASICS brand’s most planet-friendly cross-category collection to date having been created using a circular manufacturing approach that saw around 5 tons of textile waste, the equivalent of 25,000 t-shirts, recycled into new shoes. The sock lining of the shoes are developed using a resource-saving technology called solution dyeing that reduces CO2 emissions by around 45% and cuts water use by around 33% compared to conventional dyeing processes.

Emporio Armani

Giorgio Armani, ever attentive to the issue of environmental responsibility, continues to pursue the brand’s responsible approach with Emporio Armani Eyewear, presenting in 2021 a selection of eyewear made in eco-friendly materials. The focus on sustainability takes shape through a series of coordinated responsible actions: from product design and construction to the use of recycled materials, and continued communications aligned to initiatives planned throughout the upcoming year. The ADV campaign, shot in Milan, attained EMA Gold Seal Green certification from the Environment Media Association. The collection’s display materials and connected packaging are equally designed with minimal impact in mind. In fact, they are produced with 100% recyclable FSC paper and cardboard. The glasses will be completed with lenses made from partially bio-based materials or pure crystal. The product packaging has also been addressed and is made from materials such as recycled polyester. No part of the process has been left untouched.

United Colors of Benetton

The Benetton Group this April launched GREEN B, a project that brings together all the sustainability initiatives of the company’s brands. From the idea and manufacture of a product to the supply chain, from energy efficiency to attention to the needs of communities, this well-rounded vision formalises the commitment to the environment and people that constitute one of the company’s constant values. Social responsibility is intrinsic to the Benetton Group and has always been expressed through a way of “doing business” that is based on principles of respect for the environment and people – at all levels – and on communication campaigns defending human rights. Over the coming years, the Group will distribute more sustainable products, create a supply chain that is ever more respectful of the environment and workers’ rights, and increase the efficiency of its headquarters and stores in terms of energy use and waste management, following the example set by the new shop inaugurated in Florence at the beginning of March.

Ralph Lauren

At Ralph Lauren, they recognize their products have an impact on the environment and that they have a responsibility to minimize their footprint by making sustainability a core part of how they do business. As a reimagination of the classic Polo Shirt, the Earth Polo is crafted from thread derived entirely from recycled plastic bottles and dyed in an innovative process that uses zero water. Each Earth Polo is made from an average of 12 plastic bottles and marks the start of their commitment to diverting 170 million plastic bottles from landfills and oceans by 2025 – bottles that will be converted into high-quality thread. With high quality craftsmanship and a soft touch feel, The Earth Polo is available in colors of the Earth.

Coco Leni

Founded by Arjun Sagar, Coco Leni uses eco-friendly materials like wood, buffalo horn, bamboo and cellulose acetate over plastic, to create bespoke frames using simple, sustainable machines. The pinned hinges and German craftsmanship techniques promise contemporary, durable designs, while the effective virtual measurement system takes 20 different measurements to create quality eyewear on demand, all without creating a negative impact on the environment.

Numero Uno

Numero Uno, one of India’s first indigenously manufactured denim labels forayed into sustainability with the launch of ‘One glass water denims’ collection. Traditionally a pair of jeans requires 70 liters of water to complete the washing and finishing process but at Numero Uno through its new sustainable process and improvised technology, they have managed to reduce the water & chemical consumption drastically by using ‘1 glass of water to create 1 pair of jeans’. Further they have employed G2 / Ozone process, ECO wash / Nano bubble tech in order to reduce the consumption of water, & of harmful chemicals. The laundry has ETP plant as well as zero discharge technology. The brand is further consciously switching to using more and more blended fabrics (instead of 100% cotton), using fabrics made from recycled & post-consumer waste yarns, & Tencel & hemp blends etc as a step towards conserving the environment.

Greensole

Greensole, a Peta-approved vegan shoe brand in India aims to contribute to the betterment of social and environmental aspects by manufacturing sustainable vegan shoes to consumers. This first-of-its-kind eco-friendly footwear brand also upcycles discarded shoes into comfortable footwear to underprivileged kids along with building a self-sustainable social venture. Each pair is handcrafted to perfection using sustainable material. All the footwear uppers are made from rewashed canvas, dye print, and comfortable and breathable padding.

House of Badnore

House of Badnore has brought out a collection of eco-friendly, weather resistant Aravalli Rugs that are woven with jute and recycled PET bottles and printed with vintage inspired patterns. In a conscious drive to nurture nature, we would be partnering with various organisations that are initiating the planting of trees and donate part proceeds towards the same under our ‘Buy one breathe more’ initiative’. Archana Kumari Singh, Founder, House of Badnore adds, “The last many months of the pandemic have highlighted the acute fragility of human lives that can snap despite the availability of advanced medical assistance. Breath, the vital life force, is the prana and is all we need to live. In pursuit of so much else, we forget that we breathe not because of man-made devices but because nature allows us to do so. We live only because nature lives.”

American Eagle

As part of American Eagle’s broader sustainability goals, the brand has introduced ‘Real Good’ products. With an aim to be carbon neutral by 2030, the brand is making a commitment to move towards more sustainable raw materials and reducing water and energy usage. Customers can now identify the sustainable items in the collection with the ‘Real Good’ badge. Real Good styles include materials that have been sustainably produced and/or sourced, such as recycled polyester and nylon, as well as cotton that’s recycled, organic, and/or sustainably sourced through the Better Cotton Initiative. So far, American Eagle has managed to save 1 billion gallons of water per year and reduce the amount of water used per pair of jeans by 14% (with a goal of 30%).

July 16, 2021 — Littleens Digital
Code Earth: for your conscious haul this summer

Code Earth: for your conscious haul this summer

If we were to pick one positive brought about by the pandemic, it is how brands are taking their ‘sustainability strategy’ beyond mere tokenism. Biggies like Adidas and Unilever switched to green launches a while back, and food manufacturer Goodman Fielder’s latest ‘Better Together’ strategy follows suit. With homegrown brands jumping on the bandwagon, we bring you the season’s latest.

Foldable e-bike, Qubit

To commemorate World Bicycle Day that was observed earlier this week (June 3), our eyes are on this compact electric bike ideal for post-pandemic travel. Fold it and carry it almost anywhere – in public transport or your car’s boot. At 15.5 kg, the lightweight cycle’s battery is integrated into the removable seat post so you can do those pre- and post-ride stretches with ease. Available in black, white, red. ₹49,990 for X1, ₹66,658 for X2 on qubit.bike

From the ‘Mirrors in Murano’ lookbook

Mirrors in Murano, La Fuori

Designer Vidur Adlakha’s latest collection, Mirrors in Murano, transports you to the lanes of Italian town Burano, known for its delicate lace work. Designed in sustainable linen, silk, silk wool, and hand-picked cotton yarn, the ensemble features balletic dresses and evening gowns. This time around, the New York-based lifestyle brand has created combinations of tender pink and blue, and rich whites. Dresses from ₹11,000 onwards, on belafuori.com

Sean Wotherspoon’s creationsSean Wotherspoon’s creations

Super Earth, Adidas

The German shoe major has now partnered with Sean Wotherspoon, co-founder of Virginia-based vintage store, Round Two, for a sustainable sneaker collab. Super Earth is Wotherspoon’s vegan patchwork interpretation of the iconic Adidas ZX 8000 silhouette (which launched in 1988). The soon-to-be-released collab features leftover deadstock polyester, canvas and corduroy in efficient pattern-cutting techniques, and tongues from leftover Adidas Samba silhouettes and waste rubber have also been used. This new release is part of Adidas’ A-ZX program, a series of 26 ZX sneakers.

Birkenstock’s vegan rangeBirkenstock’s vegan range

Vegan footwear, Birkenstock

Featuring on almost every ‘top vegan footwear to buy’ list is the German shoe manufacturer’s vegan range. New launches include sandals crafted using the hard-wearing synthetic material Birko-Flor that come in a hand painted, floral look. While buyers only had the option of choosing from genuine leather or plastic footwear, the vegan range is ‘entirely free of animal products’. Available in white, black, pink, etc, the shoes feature natural cork-latex for the footbed. ₹5,490 onwards, on birkenstock.in

From Myntra’s collectionFrom Myntra’s collection

Green cart, Myntra

From handloom and handcrafted, to natural-dyed and vegan and cruelty-free, the online shopping portal’s ‘Myntra For Earth’ section is seeing an uptick in the participating brands list. Featured apparel brands include Taavi, Roadster and Ether, alongside beauty brands Earth Therapy, Daughter Earth, and others. Products ordered via this section are delivered in packages crafted from 100% recycled paper. myntra.com/earth

From Littleens’ collectionFrom Littleens’ collection

Plant fabrics, Littleens

From Littleens’ collection

This Jaipur-based kidswear brand features apparel in fabrics derived from soya, bamboo, milk, lotus, banana, roses, kala cotton, and more. Launched during the 2020 lockdown by Mitali Bhargava, the collections feature jumpsuits, dresses, etc, for girls, and blazers and shirts for boys. ₹6,000 onwards, on littleens.com

July 16, 2021 — Littleens Digital
Dress Up Your Munchkins In Sustainable Clothes From Littleens

Dress Up Your Munchkins In Sustainable Clothes From Littleens

Kids of today are future of tomorrow, and what you inculcate in them now is what they will practice when they grow up. So teaching your kid about sustainability will go a long way! To safeguard the environment, sustainable fashion is something that kids should learn about.

And helping in making that conscious community of children who care about our planet is this sustainable fashion brand called Littleens. Started by Mitali Bhargava in the middle of the pandemic in 2020, this brand has eco-conscious fashion for kids of all ages.

 

Extremely durable and sustainable,  right from the design to raw material production to manufacturing, transport, storage to marketing and final sale, their aim at all times is to use, reuse, repair, remake and recycling of the product and its components. Their vision is to go green without leaving a negative footprint on the environment, and they are successfully doing so.

Here you will find timeless designs and a beautiful collection of tops, trousers, shirts, skirts, dresses, etc. Their clothes are made out of plant-based fabrics like soya, banana, aloe vera, lotus, bamboo, eri silk, kala cotton denims, organic cotton, recycled suede, and cotton.

They deliver pan India and these are pieces you will wanna invest in as you are also investing in protecting the environment. The price points are affordable and keep in mind by buying a piece from here you are doing your bit for the planet and even teaching your kid a whole lot about sustainability.
They have various collections for boys and girls and we are sure your munchkins will adore each piece! You can visit them on their website or check them out on Instagram.
Cost: Rs 3100 onwards

July 16, 2021 — Littleens Digital
Littleens Rolls Out Their First Loungewear Collection

Littleens Rolls Out Their First Loungewear Collection

Sustainable fashion brand Littleens unveils ‘Yesteryear Worlde’ – its kids’ loungewear collection designed for blissful nights and unrushed mornings 

When it comes to making sustainable additions to your child’s wardrobe, Littleens offers the perfect solution. A children’s fashion brand that’s deeply rooted in sustainability, Littleens is where one can find all kinds of contemporary clothing crafted from natural fibres such as orange peel, rose, aloevera and more. Designed to be lived in, its timeless outfits range from smart jackets and tops to chic trousers and skirts.

 

Now, Littleens has created an all-new collection for the little ones, to ensure a good night’s sleep to each one. Titled ‘Yesteryear Worlde’, this collection promises loungewear that is sustainably crafted and perfectly comfortable for children. From pyjama sets in gentle washes of lavender and yellow to shorts and shirts in quirky prints, this collection offers it all. Each piece is carefully crafted from organic cotton, orange peel, rose petals, soya, banana, aloe vera, lotus or bamboo, in order to minimise waste and reduce environmental pressure.

 
So, instead of mass-produced nightwear and loungewear pieces for children, Littleens has provided parents with a smarter and safer alternative. Its new, sustainable loungewear sets in natural hues are crafted for all those peaceful bedtimes, slow mornings in and gentle afternoon naps, while cocooned in complete comfort.
June 11, 2021 — Littleens Digital
Littleens Unveils Sustainable Fashion Kids Loungewear Collection

Littleens Unveils Sustainable Fashion Kids Loungewear Collection

  1. Titled 'Yesteryear Worlde', this collection promises loungewear that is sustainably crafted and perfectly comfortable for children.

When it comes to making sustainable additions to your child’s wardrobe, Littleens offers the perfect solution. A children’s fashion brand that’s deeply rooted in sustainability, Littleens is where one can find all kinds of contemporary clothing crafted from natural fibres such as orange peel, rose, aloe vera, and more. Designed to be lived in, its timeless outfits range from smart jackets and tops to chic trousers and skirts.

Now, Littleens has created an all-new collection for the little ones, to ensure a good night’s sleep for each one. Titled ‘Yesteryear Worlde’, this collection promises loungewear that is sustainably crafted and perfectly comfortable for children.

From pajama sets in gentle washes of lavender and yellow to shorts and shirts in quirky prints, this collection offers it all. Each piece is carefully crafted from organic cotton, orange peel, rose petals, soya, banana, aloe vera, lotus or bamboo, in order to minimize waste and reduce environmental pressure.

So, instead of mass-produced nightwear and loungewear pieces for children, Littleens has provided parents with a smarter and safer alternative. Its new, sustainable loungewear sets in natural hues are crafted for all those peaceful bedtimes, slow mornings in, and gentle afternoon naps, while cocooned in complete comfort.

June 11, 2021 — Littleens Digital